BlackBerry says farewell to its Classic smartphone
The Candian company, BlackBerry has announced that will no longer make the BB 10-powered BlackBerry Classic smartphone.
The BlackBerry reported a $670 million loss, as only 5 lakh phones were sold globally in the first fiscal quarter this year, compared to six lakh in the previous quarter. The company said the device has long surpassed the average lifespan for a smartphone in today’s market.
“For many years, Classic (and its BBOS predecessors) has been in our portfolio. It has been an incredible workhorse device for customers, exceeding all expectations. But, the Classic has long surpassed the average lifespan for a smartphone in today’s market. We are ready for this change so we can give our customers something better – entrenched in our legacy in security and pedigree in making the most productive smartphones. ”
– Ralph Pini, Chief Operating Officer and General Manager for Devices at BlackBerry.
However, the company said it will continue to update BlackBerry 10 software with version 10.3.3 next month and a second update to follow next year.