Samsung to launch AI digital assistant service with Galaxy S8
The South Korean giant Samsung is planning to implement artificial intelligence digital assistant service for its upcoming flagship smartphone Galaxy S8, which is expected to launch in early 2017. The move can be seen as a step in seeking to rebound from the Galaxy Note 7’s collapse and differentiate its devices.
Last month, the company also announced the acquisition of Viv Labs Inc, an AI firm run by a co-creator of Apple Inc’s Siri voice assistant program. Moreover, Samsung is also planning to implement voice assistant service to home appliances and other wearable technology devices as well.
However, Samsung didn’t reveal much information about the AI assistant service, but they said that the AI assistant would allow customers to use third-party service seamlessly.
We are developing a key major interface which will bring about a totally new paradigm; an open AI platform. The current Galaxy smartphones need separate applications for users, for instance, to order pizza or coffee. But, the new AI platform will enable them to order (or do) things directly without going through separate applications. Even if Samsung doesn’t do anything on its own, the more services that get attached the smarter this agent will get, learn more new services and provide them to end-users with ease.
– Rhee In-jong, Vice President, VIV Labs management and Samsung Electronics.
It will be interesting to see how Samsung differentiates the AI service in Galaxy S8 and regain its trust among customers. Stay tuned for more updates!